If your WordPress site was built with a page builder, there’s a good chance it’s running on either Elementor or Bricks — two of the most widely used tools for building WordPress sites without writing custom code from scratch. They solve the same basic problem in different ways, and the right one depends on what you need from your site.
Elementor: flexible and widely supported
Elementor is the more established of the two, with a massive ecosystem of themes, templates, and third-party add-ons. It’s drag-and-drop, visually intuitive, and easy to hand off to someone else for updates since so many developers are familiar with it. For business owners who want a wide range of design options and a huge library of pre-built templates, Elementor is a strong, low-risk choice.
The tradeoff is that Elementor can add more bloat to a site, especially if a lot of add-ons are installed. Page speed is manageable with proper optimization, but it takes more attention than a lighter-weight builder.
Bricks: leaner and more structural
Bricks takes a more developer-oriented approach. It gives more direct control over the underlying structure of a page, which tends to result in cleaner code and better performance out of the box. For business owners who care about page speed and want a builder that doesn’t accumulate unnecessary weight, Bricks is often the better long-term choice.
The tradeoff is a steeper learning curve and a smaller template ecosystem — it’s built more for people comfortable working with structure and layout directly, rather than picking from a large library of pre-made designs.
So which one is right for your site?
- If you want the widest range of templates and plug-and-play design options: Elementor
- If you want faster load times and more direct control over your site’s structure: Bricks
- If your current site is already built in one of these, switching builders is rarely worth the cost — the better move is usually optimizing what you have
The builder matters less than the maintenance
Whichever builder your site runs on, the biggest factor in long-term performance isn’t which tool was used to build it — it’s whether it’s kept updated, optimized, and free of unnecessary plugins. A well-maintained Elementor site will outperform a neglected Bricks site every time.